Report Findings

Here, you'll find key insights gathered from surveys, reports, Your Voice submissions, and snapshots.

We’re using this valuable information to drive positive change, improve our society, and make communities safer for everyone.

YOUR VOICE MATTERS AND IT’S HELPING SHAPE A BETTER AND MORE SECURE FUTURE

UK Festival Safety Check

As summer events approach, safety remains a key factor shaping attendance. imabi Travel Guardian snapshot found that only a small number of people plan to attend festivals this year, with most expressing low confidence in organisers’ ability to keep attendees safe. Many believe that safety concerns are a major reason people choose to stay away, pointing to a deeper issue of trust and communication. The findings highlight an urgent need for visible safety measures, better planning, and clearer reassurance to help rebuild public confidence and make festivals feel welcoming once again.

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Culture Pulse: UK Festivals and Events

Festivals and cultural events continue to bring people together across the UK but concerns around safety, accessibility, and information still influence how people choose to attend. imabi Travel Guardian survey found that most people go to festivals occasionally or once a year, with outdoor events being the clear favourite. However, many have avoided or left events due to safety or wellbeing worries, often linked to overcrowding, limited security, or a lack of clear updates. Respondents said that live safety alerts, easier travel information, and anonymous reporting options would help them feel more confident. The message is clear: making cultural events safer and more inclusive can help everyone enjoy them to the fullest.

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Do people think the UK should introduce mandatory heatwave safety plans for public spaces?

As the UK faces increasingly extreme weather, public support for stronger heatwave safety measures is growing. imabi Travel Guardian snapshot survey found that most people believe public spaces should have mandatory safety plans in place to protect health and wellbeing during heatwaves. A smaller group disagreed, raising questions about cost and practicality. The findings show clear public demand for proactive government and local action, ensuring that communities are better prepared for rising temperatures and climate-related risks.

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Crime and Incident Reporting: Community Awareness & Action

Reporting crime and suspicious activity is one of the most important ways communities can stay safe yet confidence in the system remains mixed. imabi Travel Guardian survey found that most people know how to report a crime, and many have done so in the past. However, trust in how effectively authorities respond is low, with a large number expressing doubt that their reports lead to real action. Some people also hold back because they don’t know the process or feel it won’t make a difference. These findings show the need for greater transparency, feedback and visible outcomes to rebuild confidence and encourage more proactive community reporting.

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Using Safety Apps

Safety apps are becoming an everyday part of how people protect themselves and others. imabi Travel Guardian survey found that while many haven’t yet tried a safety app, those who have say they provide valuable reassurance and peace of mind. Most users find these apps easy to navigate, though some would welcome clearer guidance to help them make the most of key features. The results show that technology plays a growing role in personal safety but accessibility, awareness, and education remain essential to ensure everyone can benefit.

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Perceptions on meeting your online “match” in person

Dating apps have made it easier to connect, but many still feel uneasy about turning online chats into real-life meetings. imabi Travel Guardian survey found that most people lack confidence when meeting someone from a dating app in person, with only a small number feeling fully at ease. Safety and security remain the top priorities, followed by wanting to know more about the person before meeting. Encouragingly, the vast majority are open to using safety apps to share their location or alert friends, showing how technology can help make modern dating safer and more reassuring.

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Safety at Night Survey for Travellers

Travelling after dark still leaves many people feeling uneasy. imabi Travel Guardian survey shows that a significant number of people feel unsafe when using public transport or walking through public areas at night. The presence of security staff and good lighting plays a major role in helping travellers feel more at ease, while many choose to stick to well-lit, busier routes for peace of mind. Most rely on official transport updates or local advice to plan safer journeys, showing how awareness and simple precautions can make a real difference when it comes to night-time safety.

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