Safety Is A Right Campaign |

Safety Is A Right Campaign |

Travel Guardian: The UK’s Leading Free Personal and Travel Safety App

Travel Guardian is the UK’s leading free travel safety channel powered by imabi, combining journey sharing, real-time location alerts and trusted reporting tools to help everyone travel safely and stay connected.

A groundbreaking evolution of the highly successful Railway Guardian app. Designed to enhance public safety for everyone, everywhere, Travel Guardian brings expanded support, content, and services to ensure safe travel to everyone and across all modes of transportation.

imabi Travel Guardian app logo – hands supporting a location pin symbol representing travel safety and wellbeing

Expanding Safety Across All Forms of Travel

Smartphone displaying dashboard of imabi Travel Guardian app - a travel safety and wellbeing app
Smartphone displaying dashboard of imabi Travel Guardian app - a travel safety and wellbeing app - highlighting 500K+ app downloads and 24/7 public and travel safety support

Safety Is A Right Campaign |

Safety Is A Right Campaign |

Building on Success

Since its launch, the Railway Guardian app has played a pivotal role in improving passenger safety on the rail network, particularly in addressing Violence Against Women and Girls (VAWG). By empowering passengers to report incidents and encouraging bystander intervention, it has contributed to a remarkable 51% increase in incident reporting on the train network over the last two years.

With Travel Guardian, we are extending this success to cover all forms of transport - trains, buses, taxis, trams, ferries, flights, and more - ensuring a safer journey for everyone and everywhere.

Travel Guardian app displayed on a smartphone showing safety, wellbeing, and journey sharing features for safer travel everywhere
Man using the Travel Guardian safety and wellbeing app on his phone while travelling in the city, representing confident and connected journey sharing

Key features include:

  • Guides: access to useful information on topics such as personal safety, health, wellbeing, travel and online security

  • Report: imabi has partnered with CrimeStoppers, allowing you to anonymously report crimes and suspicious or unacceptable behaviour in public places

  • Support: access to support links of key charities and organisations for guidance and advice, including the ability to directly dial their helplines

  • Noticeboard: access to essential information, services and features, national and regional campaigns promoted by our partners

  • Messages: provides real-time national and regional alerts to help keep you safe and well, including live updates on nearby situations with the potential to affect you

  • Your Voice: ability to share harmful and anti-social behaviours anonymously, share personal experiences, respond to national surveys or answer topical snapshot questions.
    Your Voice really can make a difference with creating community improvement programmes.

Key services include:

Geolocation tools help to reassure friends and family you’re safe and well, providing peace of mind in one tap:

  • Share Journey: let your trusted and selected contacts know you are on the move

  • Share Arrival: let your trusted and selected contacts know you have arrived at your destination safely

  • Rescue Me: alert your trusted and selected contacts about what assistance you need

  • Near Me: select map layers that show and navigate you to various safety and support locations e.g. Safe Spaces, Defibrillators, Public Phones, Bust Stops, Train Stations, etc.

  • Location Alerts: create a trusted group e.g. family, friends, work colleagues and allow the group to receive alerts when a group member enters or exits predefined locations e.g. Home, School, Work. Each group member can turn their sharing permission on or off at anytime

  • Sharing Groups: create and manage your own circle of trusted contacts to share your journey or location with

  • Privacy: you control when, how long and who you share your location with. Meaning no one can know your location without your permission

Woman using the Travel Guardian safety app while walking alone at night, representing safer journeys and peace of mind through connected travel features

Watch our Tutorial Videos or read our app user handbooks to find out how each one of the features and services work

In summary, the Travel Guardian promotes engagement, informationsharing, and support within national community, offering a valuable tool that’s aimed at building and enhancing societal cohesion and cooperation.

Travel Guardian FAQs

Getting started

Using the app

Using the app - Reporting and raising concerns

Help & troubleshooting

Why imabi Travel Guardian?

imabi Travel Guardian focuses on:

  • Preventative Action: Creating environments where incidents are less likely to occur, instead of simply reacting to them.

  • Enhanced Collaboration: Working with key stakeholders to ensure safety is a shared priority across all transport sectors.

Have an enquiry?