Do you think challenges like Sober October actually change drinking habits long term?

Most (75%) respondents felt these challenges don’t lead to lasting change, while only a small minority believed they do.

This suggests that although awareness months spark short bursts of motivation, many people feel the effects fade once the challenge ends, highlighting the need for year-round support, healthier habits and accessible wellbeing resources.

💡 Insight:
Short-term challenges raise awareness but lasting behaviour change often requires ongoing guidance, community support and easier access to wellbeing tools. imabi continues to help bridge that gap by connecting people to trusted health and safety resources.

Please view the visual and enhanced results here.
These results are subject to change as more responses are collected.

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